You work too hard to watch your profits drift away.
You know you could be doing better. The hard part is finding the leak, and then figuring out how to fix it. We do both.
Helping expert-led businesses grow since 2008.
You’ve got a good thing going.
Your work holds up and your referral game is strong. But the phone rings less than it used to. Google now answers the questions your potential customers ask right on the search page, so folks who used to land on your site never arrive at all.
You’re too busy being the expert in YOUR field to become an AI geek or bottleneck expert. Tracking down the hidden leaks in your discoverability and online relevance is what we do, so you can keep doing what YOU do.
We’re here to throw you a line.
How we work…
Introduce ourselves
A short Zoom or phone call to get to know each other – no prep needed. You tell us how your business is currently working, and what you feel is missing. We listen for the leaks.
Trace the Leaks
We trace your business flow from beginning to end. Some leaks show up in the data. Some only show up when we watch how work actually moves through your shop.
Get to work
With our Leak Trace analysis in hand, we advise you on what needs implementation, and in what order. We know you’re busy, so we can ALSO help you plug those leaks.
Client log
“Luna and her company Rowboat Media are AMAZING… In less than 3 months, we have already seen a marked increase in our website inquiries.”
“I have nothing but great things to say about Rowboat Media…I’m thrilled, and would recommend Rowboat to anyone who is ready to take their small business to the next level.”
“Luna’s most impressive super-powers come in her human scale. She’s a real live, real smart, real funny, real human, human being, who is quick on the return email, sharp on the snark, wise (and occasionally wiseass) on the opinion, and all around an extraordinary pleasure to work with. Kudos to her and to Rowboat Media.”
“Luna went above and beyond the original scope of work by digging deep into our customer personas. She even went as far as to conduct mini-focus groups within our target audience…it felt like a true collaboration…Our results are more conversions, higher rankings and a very flexible site for our business.”
About Luna
Luna McNally founded Rowboat Media in 2008 to help expert-led businesses improve their online visibility, strengthen their credibility, and attract more clients.
While the technology has changed dramatically since then, the principles of consumer psychology and direct response marketing Luna has studied and applied for decades have not. As AI reshapes how customers discover and evaluate businesses, the strategic application of those principles matters more than ever.
We can figure this out together.
Let’s have a chat about what’s grinding your gears as a business owner, while we get to know each other better.
Book a call